PICO TRUST® performance features
Seamless integration into various shop systems
Seamless integration into the Picosoft ERP system
Automatic verification of reviews in the ordering process
Data protection-compliant reminder emails to customers
Comment functions for shop operators
Detailed statistics and analyses
Trust seal to strengthen the brand reputation
DSGVO-compliant
Compliant with the Act to Strengthen Consumer Protection in Competition and Trade Law
The ‘Act to Strengthen Consumer Protection in Competition and Trade Law’, which has come into force in Germany, contains, among other things, regulations that deal with fake or manipulative online reviews in online shops. The main points are:1. Ban on fake reviews
Online platforms and retailers are not allowed to create or commission fake consumer reviews. They must ensure that all published reviews are authentic.
3. Information obligations
If a provider labels reviews as ‘verified’, it must explain what this means and what criteria are applied for verification.
2. Transparency obligations
Providers must disclose whether and how they verify the authenticity of reviews. These transparency requirements are intended to prevent manipulated reviews from going undetected.
4. Strengthening consumer rights
The law aims to protect consumers from misleading practices in e-commerce and give them the opportunity to make informed purchasing decisions.
How PICO TRUST® works
1. Registration & setup
Sign up and customise the rating system to suit your brand. Easily integrate our tool into your online shop and activate the rating function.
2. Collect reviews
Send automated post-purchase requests to get as many real customer reviews as possible. Easy review submission via personalised links.
3. Review & moderation
All reviews go through a rigorous certification process to ensure authenticity and security. Protection mechanisms to avoid fake reviews.
4. Publication & presentation
The reviews are displayed transparently on your website and in your company profile. Optimised star ratings strengthen your online reputation.
5. Analysis & optimisation
Use detailed insights to analyse customer feedback and make targeted improvements. Increase your conversion rate and the trust of your customers in the long term.
6. Get started with PICO TRUST®!
Use the advantages of trustworthy reviews for your success. 👉
Get in touch now!
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